The Board of Directors is the ultimate organ of decision-making for an organization. Boards that make sound decisions based on solid facts and the judgment of their members will be the key to the success of the organization. Boards can improve the quality of their decisions by understanding what factors are essential to making good decisions and which ones detract from it.
Uncertainty over the economy, the need to recruit and motivate millenials and a host of other issues are making 2016 the most challenging year ever for boards. A smart board blog is an excellent way for boards and their members to stay up-to-date.
By generating valuable, original content on blogs, a nonprofit’s Board of Directors will be seen as thought leaders in their field. The top board blogs also are a powerful recruitment tool for highly skilled candidates. They can be used to advertise events as well as provide links and details, and also create new content like eBooks, checklists as well as infographics, videos and checklists.
Board culture and governance are among the most popular topics in director blogs. This is due to the growing importance of ethics and culture in corporate governance. This is also a result of the fact that the majority of public company boards consist of shareholders, who must also consider the needs of other stakeholder. Therefore, they are increasingly seeking a holistic approach to governance that encompasses culture and ethics as well as finance and strategy.