Book Launch Promotion Ideas
Search engine optimization (SEO) helps sites like Google understand your website and its purpose so it can drive relevant organic traffic. You’ll get more traffic and better rankings if you blog on your own domain than if you just post on other sites or social media platforms https://slotsempire.online/.
If you have an ebook version of your children’s book through KDP, you can run promotions where anyone can “buy” it for $0.00. To do this, your e-book must be enrolled in KDP Select (named “Kindle Unlimited” on the customer side). In doing so, you are able to run free promotions for 5 days every 3 months but while you’re enrolled, you cannot sell your e-book on any other platform.
Creating a brand identity through product line expansion and targeting ideal customers helps authors differentiate themselves in the competitive children’s book market. By offering additional products and understanding the needs of their audience, authors can establish a distinct brand that resonates with both children and caregivers.
TikTok Video Ideas for Book Promotion
#WritingTips – This hashtag is great for authors who want to share tips and advice on writing. By using this hashtag, you can connect with other writers and readers who are interested in improving their writing skills.
#WritingTips – This hashtag is great for authors who want to share tips and advice on writing. By using this hashtag, you can connect with other writers and readers who are interested in improving their writing skills.
That’s why you started your account! Encourage people to post reviews on Goodreads and Amazon, share comments with you after they’ve read, and more. Mention anything going on in your book life. Events coming up? Make a video about it like author Anne Abel did.
TikTok offers a dynamic and engaging platform for first-time authors to market their books. By understanding the audience, participating in trends, creating diverse content, and engaging with the community, you can effectively raise awareness for your book. Remember, consistency and authenticity are key to building a loyal following on TikTok. Happy TikToking!
Remember, TikTok is a whole different ball game. Throw out everything you know about social media apps and use the platform’s unique features to your advantage. With persistence, creativity, and engagement, you can effectively promote your books and grow your audience on TikTok.
User Interactions: This includes accounts you follow, videos you like or share, videos you’ve saved, and even videos you’ve marked as “Not Interested.” Based on this information, the algorithm suggests other videos that it thinks you’ll enjoy.
Book Launch Promotion Ideas
I don’t mean send out a news update via email to people who have no interest in your “news.” I mean do what you do best and write a short story that will engage the subscriber within seconds. Make a tangent story related to the world you created in your latest fiction novel and have a big button that says “Click to get to know SoAndSo!” Newsletters and drip campaigns don’t have to be dreary. Spice it up with headlines and emojis! Also, don’t neglect your Unsubscribe page either. When a subscriber wants to unsubscribe, make it hard for them to pass up a good deal on your book if they haven’t already purchased a copy. On the unsubscribe page, include a link to purchase the book and say something like, “You have been unsubscribed from my newsletter, but I don’t want you to miss out on the full story of John and Jane. Click now to get a copy sent to your doorstep.” You can also include a special code for 10% off!
Twitch has become one of the most popular platforms for people to follow their favorite pros in just about any industry. From sewing to dancing to playing video games, everyone is getting in on the action. As an author, you can use Twitch for many things: do a reading from your book, talk about how you developed part of the story, give a Master Class on writing, talk about the research you did while writing the book, or just let people watch as you write! Some writers prefer to hide away as they write, but if you’re ok with looking up every once in a while to read comments and answer questions, you can get a Twitch following and generate buzz for your past, present and future books.
When in doubt, remember that people love free stuff! You can always incentivize subscribers with lead magnets. Offer up a chapter of your book if you haven’t already, or even the whole thing if you have multiple books to sell. Many authors have great success turning the first book of their series into a lead magnet so people will buy the rest.
One of your book launch ideas should be to make your title release a big day. Include fun giveaways, going live on socials, or providing a bit of reasoning behind why you chose the title you did. This gives readers something concrete to hang onto as they wait for your book’s release day.
TikTok Book Promotion Ideas
TikTok videos are great to repurpose as Reels for Instagram or as Shorts for YouTube. Or consider linking to them in your email newsletter or sharing them on your other social media platforms. You might gain some new followers in the process.
You can highlight your reviews, both the positive and the negative ones. It can be very entertaining when authors make jokes about negative reviews, even if they’re not showing an actual negative review for their book. It reminds viewers that authors (just like you!) are real people who have emotional reactions when it comes to their reviews.
Show the cover clearly and often. Use close-ups, stacks, or “satisfying” movements. All the BookTok tips in the world won’t help if people don’t actually know what your book looks like! Author Ginelle Testa does a great job of that here.
There you have it, folks—your crash course in BookTok marketing. From algorithm hacks to content creation tips, you’re now armed with everything you need to make a splash in TikTok’s book-loving community. Remember, authenticity and engagement are your secret weapons. So charge up that phone, unleash your bookish creativity, and get ready to BookTok your way to the bestseller lists!
Why did you write your book or series? What personal experience inspired it? Human stories drive connection. Getting personal on BookTok goes a long way, like author Christina Bacilieri. Post about your pets, your writing schedule, tour of your favorite indie bookstore, favorite local coffee shop (then tag all of them in your video). A lot of authors struggle with this aspect, but TikTok users want to see the personal side of you as well!